In the modern era, we are, of course, very familiar with Web2. In Web2, users interact with platforms owned by centralized entities such as Facebook, Google, and Amazon.
However, Web3 comes with blockchain technology, aiming to change that. The question now arises: “How can Web2 and Web3 be integrated? Is the process complicated?”
This is what LUKSO seeks to address.
In an exclusive interview with All Spark Research, on the Founder’s Room on X, LUKSO Chief Growth Officer Jonathan Wan shared insights on how his team is building an infrastructure that allows various social and creative applications to thrive.
Tune in on X: Shaping the Frontier of Web3 Social with LUKSO
LUKSO is a new layer-1 EVM blockchain that uses an unmodified version of Ethereum. This blockchain is designed for social, cultural, and creative purposes. They focus on digital identity, fashion applications, and creativity, and their goal is to drive new standards in the digital and lifestyle industries.
LUKSO has a foundation called the New Creative Economy Foundation (FNCΞ), which merges luxury with blockchain, aiming to create something unique and foster the development of an ecosystem combining rare creativity and luxury in the blockchain world.
How Does Lukso Bridge the Gap Between Web2 and Web3?
LUKSO tackles the gap between Web2 and Web3 innovatively. They have created a “universal profile” that allows users to combine their identities in the Web2 and Web3 worlds within a single decentralized account. This platform provides creators in the creative industry with the freedom to manage their digital identities, collaborate on virtual projects, and issue tokens to introduce a new economy in the creative space.
Unlike the centralized Web2 model, the project enables full control over data and creative work, fostering a more equitable and innovative ecosystem for creators across industries such as fashion, gaming, and design. LUKSO emphasizes simplifying the Web3 user experience, which has been challenging for the general public.
How Does LUKSO Solve Blockchain Problems?
LUKSO aims to address issues in the social space that exist within Web2, such as unfair monetization and content censorship. Conversely, Web3 still faces significant barriers in user onboarding and application interoperability.
The project also facilitates the transition of users from Web2 to Web3 by creating digital identities that can be used across platforms and applications. Compared with Ethereum, LUKSO offers a more accessible and user-friendly experience for interacting with blockchain technology.
LUKSO provides an easier onboarding process and efficiently integrates information from Web2 to Web3. Users can create profiles that merge their identities across various platforms and carry their Web2 portfolios into Web3 seamlessly.
Getting to Know the Grid
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The Grid is a new feature in user profiles that allows them to merge their identify from Web2 and Web3. For instance, if you are an art or music creator, you can link your artwork, Spotify playlists, Instagram, and TikTok in one place. Grid simplifies the way users showcase their work in an integrated manner, enabling information transfer from one platform to another effortlessly.
Web2 to Web3 Information Integration Process
The integration process is straightforward. Users simply copy and paste the relevant URL or link. LUKSO has also developed integrations with platforms like ElfSight, enabling users to pull Yelp or Google reviews. This makes it simple for users to merge information from Web2 with their Web3 profiles without hassle.
By offering a new, flexible, and standardized approach, the project provides developers with the tools to create more accessible applications. LUKSO truly simplifies the integration between Web2 and Web3.