In the ever-evolving Web3 gaming industry, many projects face significant challenges in capturing gamers’ attention amidst fierce competition and rapidly changing trends. Many blockchain-based games fail not due to a lack of interest but because their products are not yet mature when players start trying them out. This is where Ancient8 comes in with an innovative solution.
In an exclusive interview with All Spark Research at the Founder’s Room on X, Business Development at Ancient8, Nick, highlighted how Ancient8 strives to ensure that every game entering its ecosystem is of high quality and ready to be played. What makes Ancient8 stand out in the highly competitive Web3 gaming industry and how do they bring web3 gamers into the New Era of Blockchain? Here’s the review.
Tune in on X: GAME ON: HOW ANCIENT8 IS BUILDING THE FUTURE OF ON-CHAIN GAMING
Ancient8 is an Ethereum Layer 2 focused on gaming and community-based, powered by OP Stack and strengthened by Celestia. This blockchain is specifically designed to address the scalability and adoption challenges faced by Web3 games and decentralized applications (DApps) for mainstream users. They recently received 500,000 OP from Optimism Chain to expand their project.
By leveraging the advantages of Optimism and Celestia, Ancient8 prioritizes speed, cost efficiency, and provides advanced technology for developers, especially in blockchain-based game development. Ancient8 also offers a strategic grant program to support developers and creators.
What is Ancient8’s Vision and Goals in the Web3 Gaming Industry?
Ancient8 initially started as the number one gaming guild in Vietnam and one of the top guilds in Southeast Asia. However, over time, they evolved beyond the guild model and continued to experiment, becoming a comprehensive blockchain gaming infrastructure. Beyond infrastructure, Ancient8 provides tools and support for game developers to create high-quality gaming experiences in Web3.
Ancient8’s primary vision is to bring millions of new gamers into the Web3 ecosystem. Trends in Web3 change rapidly, such as the shift from meme coin trends to gaming. Therefore, Ancient8 remains focused on its vision without frequently shifting direction to follow trends that may not be sustainable.
Meanwhile, Ancient8’s main goal is to expand its ecosystem through a three-phase grant program. Phases 1 and 3 focus on onboarding more games and dApps, while Phase 2 focuses on onboarding more creators. They aim to tackle Web3 marketing challenges, such as intense competition and information overload, by providing full support to game developers to ensure their products are ready before being launched.
How Does Ancient8 Differentiate Itself from Other Blockchain Gaming Platforms?
Ancient8 sets itself apart from other blockchain gaming platforms through a comprehensive ecosystem approach and full support for game developers. Ancient8 has built Ancient8 Chain, an Optimism-based Layer 2 blockchain specifically designed for gaming. This provides a more efficient infrastructure solution for Web3 game developers. Additionally, Ancient8 offers extensive support, including funding that helps games achieve wider adoption.
Moreover, Ancient8 stands out with its focus on quality over quantity. While many blockchain gaming platforms onboard games in bulk, Ancient8 selectively works with high-quality games and supports them through marketing initiatives, community events, and strategic partnerships.
What Are the Biggest Challenges Ancient8 Faces in Reaching the Web3 Audience?
For Ancient8, the primary challenge in Web3 marketing is the overwhelming “noise” within the industry. With so many competing projects, one of the biggest hurdles is capturing user attention (mindshare) and ensuring that products are ready for users when they start engaging with them.
Many Web3 gaming projects fail because their products are not fully prepared when users first try them. This is why Ancient8 places a strong emphasis on the quality of the games they bring to their community. They also actively host online and offline events to build engagement with their community.
How Do Political Changes in the U.S. Affect the Blockchain Industry and Ancient8?
Political changes in the U.S., particularly the presidential election and SEC policies, have a significant impact on the blockchain industry, including Ancient8. If a new president is more pro-crypto, regulations could become clearer and more innovation-friendly, allowing projects like Ancient8 to grow more rapidly. On the other hand, if SEC policies remain strict or become even tighter, it could slow down blockchain gaming development and limit access to capital and collaborations with U.S.-based investors.
However, since Ancient8 is based in Southeast Asia, the direct impact may be limited. Still, global confidence in U.S. crypto regulations influences the overall market. Despite this, Ancient8 remains focused on building its ecosystem through community strategies, partnerships, and technological advancements, ensuring its relevance regardless of U.S. political trends.
The Future of Ancient8
Ancient8 is poised to be a pioneer in blockchain gaming with a strong emphasis on quality, developer support, and community-driven strategies. With its Optimism-based Layer 2 solution, Ancient8 ensures that every game is ready to play and strategically supported. Despite global regulatory challenges, Ancient8 remains steadfast in its vision to accelerate Web3 gaming adoption through innovation and partnerships, solidifying its position as a key player in the industry.